On this project, we worked with Revenue Architects to help design and deploy a new web presence for Carlson Financial Advisors.
Carlson Financial Advisors voiced a strong desire to break the mold of traditional institutions in the financial industry. Working with Revenue Architects, we were presented with the challenge of creating a website that would gain the trust and recognition of San Franciscos' upper echelons without falling into the trap of conservatism. Design elements have right-brain appeal while maintaining a clean, simplistic feel. Imagery was chosen to depict lively, urban San Francisco and interactive features include an animated portfolio and custom methodology. We accomplished the primary goal of the project, increasing lead generation, by optimizing the site with calls-to-action and building authority with a rich resources section and detailed look at the company's process.